Cash is one of the dirtiest things we use, but one of the only things we never clean. To prove Gains cleaning power, we’re cleaning the dirtiest thing people have…cash.
THE LAUNCH
MONEY LAUNDERING MACHINES outside the places where cash works the hardest, from taxis, casinos, strip clubs, and dive bars. Because if your money is dirty, what else is?
OOH
ACTIVATIONS
SCRATCH & SNIFF Gain fresh stickers after using the machine makes Gains cleaning power well known.
CASH CLIPS Will keep your money Gain fresh and all in one place. Laundered and all.
COPY: Angie Pickering, Matthew Sheilds, Natalie Ball